PRODUCT 03 · REACH
Mashroo Reach
Outreach, go-to-market and personal BDM tools
A business development manager that never forgets to follow up.
What you get
- Target lists with sources so you know why each name is on the sheet
- Researched first messages drafted for your review
- Approval queue before anything sends from your domain
- Follow-ups and reply handling in one timeline
- Weekly pipeline brief your sponsor can read in five minutes
How it works
Define ideal targets
You share sectors, geographies and no-go lists. We build sourced lists you can edit line by line.
Draft with context
AI researches public signals and drafts first lines. A named person approves every message before send.
Run follow-ups in the open
Replies land in a shared queue with suggested next steps. Humans choose what to send.
Brief the sponsor weekly
We summarise meetings booked, stalled threads and opt-outs. You adjust targets together.
What we measure
We track qualitative signals with you each week. No vanity dashboards unless you ask for them.
Meetings booked from approved outreach
Reply quality judged by your team, not vanity opens
Time from signal to first message in review
Who it is for
Founders and BD leads who need consistent outreach without spam risk.
- B2B firms entering new sectors in the UAE and GCC
- Consultancies and suppliers with long sales cycles
- Teams where one busy partner still owns most relationships
Safety and control
- A named person approves every message before it sends.
- We contact named business contacts only, no scraped personal inboxes.
- Clear opt-out is honoured and kept on file for future campaigns.
Security and IP
Your brand voice, your domain
Messages send from accounts you control. We do not run outreach from Mashroo domains on your behalf.
List provenance
Each target row keeps its source note so you can defend why you reached out.
Export anytime
Pipeline data and templates export to your CRM or sheets when you ask.
FAQ
- Do you send on autopilot?
- No. Reach is built around an approval queue. AI drafts and schedules; humans release each send.
- How do you handle opt-outs?
- We record opt-outs on the contact row and block future drafts for that person across campaigns.
- Can we use our CRM?
- Yes. We mirror stages you already use where possible and export CSV when a connector is not ready.
- What channels do you support?
- Email first. Other channels are scoped per engagement once email approval habits are solid.
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Make follow-up a system
Apply with your target list, approvers and the weekly brief you want.